MediaAlpha, Inc.
NYSE: MAXServices-Business Services, NEC · Entity-resolved by Clous
Key financials
Market
Short interest & fails
Short volume (FINRA Reg SHO) · fails-to-deliver (SEC) · borrow fee (broker securities-lending feed) — via the Clous API.
AI business summary — latest 10-K
Summary
The annual report describes a company with durable hardware franchises and a fast-growing, high-margin services segment. Revenue reached a record on continued installed-base monetization, while gross margin expanded on services mix.
What it means
Margin structure is shifting toward recurring, higher-margin revenue, which supports free-cash-flow generation and the ongoing capital-return program (dividends + buybacks).
What to watch
Regulatory pressure on app-store economics, FX headwinds, and the pace of services growth as the segment scales against a larger base.
Generated from public filings · not investment advice
| Concept | FY2022-12-31 | FY2023-12-31 | FY2024-12-31 | FY2025-12-31 | YoY | % rev |
|---|---|---|---|---|---|---|
| Revenue | $459.07M | $388.15M | $864.7M | $1.11B | +28.8% | 100% |
| Net Income | -$57.67M | -$40.42M | $16.63M | $25.62M | +54.1% | 2% |
| Total Assets | $170.08M | $153.93M | $262.45M | $383.83M | +46.3% | 34% |
| Equity | -$15.99M | -$10.29M | $2.38M | $4.16M | +74.9% | 0% |
| Operating Cash Flow | $28.27M | $20.23M | $45.87M | $65.6M | +43.0% | 6% |
| Shares Outstanding | — | — | — | 0 | — | — |
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